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Hi, I’m Matt, in Australia. WordPress & AI website help.

Matt Knighton

Slow site? Invisible to AI search?
I fix it with you or for you.

Watch it or read it. Learn it either way.

Using Gemini Nano Banana to Match a colour profile without degredation.
4:31
Apr 2026 · 38 views

Using Gemini Nano Banana to Match a colour profile without degredation.

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Why Your Business Still Needs a Website in 2026 (Even After Organic Search Dropped 90%)
WordPress & AI
10 min read
Nov 2026

Why Your Business Still Needs a Website in 2026 (Even After Organic Search Dropped 90%)

Organic search is down as much as 90%, yet your website matters more than ever. It’s the Repository of Truth AI tools cite and the proof buyers check.

Read Full Article

The newest of 120 videos and 134 articles on WordPress and AI. I write up and film what I learn, so you can try it on your own site.

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Brands I’ve worked with

Since 2000. Some names you’ll know.

Most of these brands worked with MRK WP directly. Others came earlier, when I worked as a contractor or inside larger agency teams. Every project taught me something I still bring to yours.

  • Telstra
  • Optus
  • Coca-Cola
  • Pizza Hut
  • Hewlett-Packard
  • Billabong
  • Vans
  • ABC
  • Google
  • Visa
  • Think Digital
  • Vistage
  • Rackspace
  • Cloudways
  • Budget Direct
  • Australia Post
  • CVGT

Human expertise. Amplified by AI.

Your knowledge is the starting point.

Develop the website you own.

A stronger foundation. Still yours. You never lose control of your data, brand or customer platform.

Make your knowledge discoverable.

Help people and AI find your expertise. I organise your site into structured knowledge that AI engines can understand and quote.

Build skills that stay with you.

Practical tools. Lasting confidence. Workflows and habits that your own team can run.

↳ That’s generative engine optimisation: I structure your expertise so ChatGPT, Perplexity, Gemini and Google’s AI Overviews can understand your business.

A human behind the technology

The best technology gives you
more room to be human.

I teach, build and advise where WordPress meets AI, helping people turn big changes into practical next steps.

Your experience is valuable. Your website should make it easy to find, understand and share. That’s where we start.

Matt Knighton
Matt Knighton

How we work together

The site you have. The engine you need.

From the first call to a team in control.

  1. Step 1

    A 20-minute call

    Tell me what’s not working. If I’m not the right fit, I’ll say so.

  2. Step 2

    Clean up

    I strip out plugin bloat and slow pages, so the site is quick and easy to update.

  3. Step 3

    Get found

    I structure your pages so Google and AI assistants can understand and quote you.

  4. Step 4

    Hand over

    I train your team on the workflows. The site stays yours, and you know what to do next.

Kind words

Trusted by the people I work with.

  • Our trusted WordPress Expert in APAC

    Matthew is an exceptional developer and a trusted advisor on all things WordPress. Whether helping us with our APAC websites, our partner network of websites or comprehensive WordPress security, his work for Vistage has been invaluable.

    James Deveson
    Chief Information Officer at Vistage Worldwide, San Diego, California, United States
  • Matt is a website and video production expert

    Matt and the team were able to create a website that represents our church well. The technical solutions that have been implemented really helped us connect with members and donors. We are very grateful for all of their hard work on this project!

    Daniel Taylor
    Daniel Taylor
    Senior Pastor at Church Established, Orange NSW
  • I needed someone who could help me with the technical side of things, and I came across Matt. He’s so knowledgeable! Matt is the perfect fit to help me deliver and win client pitches. He has insights that really get results!

    Owen Matheson
    Owen Matheson
    Director at Aligned Equity
  • Knowledgable and Local

    All the team here are so impressed with the results that the website has been getting us. It has really boosted our sales.

    Brittney White
    Marketing Manager at Advance Global, Parkes NSW
  • The Wizard of Oz

    Matt is a veteran WordPress developer and SEO Master who knows his technology inside and out. You’ll get expert help and insights from Matt throughout your project’s lifecycle. I often refer to him as the Wizard of Oz to our clients and partners.

    David Bolton
    CEO at i3Media, San Antonio Texas
  • Matt and the team enabled our agency to talk tech and ensure our clients can trust our WordPress skillset. I can pitch WordPress to any client with confidence knowing I have this great team backing me up every step of the way.

    Chris Sherlock
    Chris Sherlock
    Director at Sherlock Creative, Sydney NSW

Let’s figure it out together

You don’t have to build alone.

A little guidance. A good conversation. A better next step.

Work with me

Start with a 20-minute call. I read every enquiry myself.